Privacy Policy

Who we are

Loving Digitals LLC. Our website address is https://lovingdigitals.com.

Email: design@lovingdigitals.com · Phone: (313) 685-1887

What we collect and why

Order and request forms. When you start an obituary or request a service, we collect what you choose to give us:

• Your contact details: name, email, phone number and, if you want delivery, your delivery address.
• Details for the obituary: your loved one’s name and dates, service information, the obituary wording or order of service, family names for the back page, acknowledgements and tributes.
• Your package choices and design preferences.

We use this to design, print and deliver your order and to contact you about it. Your answers are saved as you go, so you can come back and finish later.

Photos and documents you upload. Photos and documents are stored privately. They are never published or shared through a public link. Only our team can open them, after signing in, and we use them only to make your order. A photo’s embedded details (such as where it was taken) are not shown to anyone outside our team.

Accounts. If you create an account, you sign in with a one-time link sent to your email. Once signed in, you may also choose a password; we store only a scrambled form of it, never the password itself. We store your email address and a record of your sign-ins.

Proofs. Your proofs are private. You view them after signing in with the email on your order, and we keep a record of your approvals and change requests so we print exactly what you approved.

Payments. Payments are processed by Stripe. We receive confirmation of your payment and its amount; we never see or store your full card number.

Email. We send emails about your order, such as confirmations, sign-in links and proof updates, through our email provider. We send these only when they are about something you asked for.

Memories & Tributes

Every digital memorial page has a Memories & Tributes section where family and friends may share a memory, without an account.

What we collect from someone who shares a memory: the name they give; their email address (required); optionally their relationship to the person who died; their written memory; and optionally up to five photos.

Review first. Nothing shared appears until a Loving Digitals administrator has reviewed it. The words and each photo are reviewed separately; an administrator may decline or later remove any of them.

Photos. Each photo is redrawn by our server before it is stored: hidden metadata such as camera details and location is removed, and large photos are reduced so that the longest side is at most 1600 pixels. The picture is not otherwise changed. Video is not accepted.

Email addresses are never shown, never given to the family, never used for marketing and never sent an automatic confirmation. They are kept for 12 months from the date shared and then cleared, and can be used by the person who shared to ask us to erase everything they shared on that memorial.

Text messages

On some order forms you can choose to let us text you about that order. This is optional, is only about that order, and is separate from any marketing messages. We will email you either way.

We do not currently send marketing text messages through this website. Agreeing to texts is never a condition of purchase.

Design with AI

If you use Create with AI, our AI provider, OpenAI, helps in two ways. To write a draft, the facts you type for the obituary (such as names, dates, family, life story, memories and service details) are sent to OpenAI, and only after you agree. To suggest designs, only your design brief and any changes you ask for are sent — never the loved one’s name, dates or wording — plus an inspiration image only if you tick the box to send it. Your loved one’s portrait and other photos are never sent to an AI provider; removing a portrait’s background happens on your own device. Your draft and designs are a starting point: our designers prepare your obituary, and you approve a proof before anything is printed.

Embedded video

Some pages include a video hosted on YouTube. Nothing loads from YouTube until you press play. When you do, the video plays in YouTube’s privacy-enhanced mode, and YouTube (Google) may collect information as described in its own privacy policy.

Cookies

Cookies the site needs. We use cookies to keep the obituary form you are filling in and your cart (for up to 30 days), to list the forms and orders started on this device under “My orders” (for up to a year; you can clear it there), to keep you signed in, and to remember your cookie choice (for 12 months). These are always on, because the site cannot work without them.

Analytics and ad measurement cookies, only if you agree. With your permission, we use Google Analytics, a service provided by Google, to understand how visitors find and use our website — for example, which public pages are viewed and whether an order is completed — and to measure whether our Google ads lead to orders and inquiries. Nothing is set and nothing is sent to Google until you choose Accept. If you choose Decline, or make no choice, no analytics or advertising cookies are set and nothing is sent. You can change your choice at any time with the Cookie settings link at the bottom of every page; choosing Decline later switches Google off and deletes its cookies from your browser.

Which cookies, and for how long. Google Analytics sets cookies named _ga and _ga_ followed by an ID, which last up to two years. With your permission, Google may also set cookies beginning _gcl_, which remember that you arrived from one of our Google ads, for up to 90 days. We set Google Analytics to keep detailed visit and event data for 14 months; Google’s summary reports, which do not identify you, may be kept longer. Your cookie choice itself is kept for 12 months.

Measurement only — no personalised ads. We use Google Ads only to count whether an ad led to an order or an inquiry. We do not use your visit for remarketing or personalised advertising, we never build advertising audiences from it, and Google’s ad personalisation and Google signals are switched off. If your browser sends a Global Privacy Control signal, we treat it as a refusal of ad measurement: only analytics runs, and only if you accept.

What Google receives. When you accept, Google Analytics receives the public pages you view on our site, how you arrived (for example, the search engine, campaign or Google ad that sent you — and, if you allowed ad measurement, the click identifier Google adds to our page’s address when you click one of our ads, a random code made for that click), and technical details your browser shares, such as its type, screen size and an approximate location based on your IP address.

It also receives a short, fixed label when you click certain buttons on our public pages — for example, that a “Start your details”, “Create with AI”, “Order now” or “Start an Obituary” button was clicked and for which kind of product, or that a phone, email or “Apply to become a partner” link was clicked, and whether that link was in the page’s header, footer or body. Likewise, it receives a fixed label when a product’s prices, our Google reviews, or our turnaround or delivery details stay on your screen for a moment, when you open one of our questions about timing or delivery, or when you open a design sample — and for which kind of product. These labels are the same for every visitor: they never include anything you type, your phone number or email address, or the address the link leads to.

When you have accepted and go on to pay, our server keeps Google Analytics’ own identifiers for your browser and visit (from its _ga cookies), and whether you allowed ad measurement, with your order for as long as we keep your order’s records, and tells Google that a checkout began, with the amount and the kinds of products. When Stripe confirms your payment, our server sends Google one purchase record containing only: those identifiers, so the sale can be linked to your visit and, if you allowed it, to the Google ad that brought you; an anonymous transaction code that cannot be used to find or open your order; the amount, the sales tax and the delivery or shipping charge; and the kinds of products ordered (for example, “obituary program” or “keepsake”). Test payments are never reported. The choice you had made when you went to pay is the one that applies to that order.

When you have accepted and send us a request without paying online, once it is saved our server tells Google only that a request was sent and its kind (for example, “obituary program”), with Google Analytics’ own identifiers for your browser and visit.

When you have accepted and submit a funeral-home partner application, once it is saved our server tells Google only that an application was submitted, with Google Analytics’ own identifiers for your browser and visit (from its _ga cookies). It never includes the funeral home’s name or details, your name or contact details, anything you wrote in the application, or whether the application is approved.

What Google never receives. Google’s analytics script never runs on your account, order, checkout, proof, upload, memorial or guest book pages, or on the funeral-home partner portal; the checkout, purchase, request and partner-application records described above are sent by our server, not from those pages. Google never receives your name, email address, phone number or postal address, your loved one’s name or details, your photos, your obituary wording, what is in your proofs or files, your order number or link, or the address of any private page.

To learn how Google uses this information, see How Google uses data when you use our partners’ sites or apps.

Who we share your information with

We share your information only with the companies that help us run our website and fill your order, and only for that purpose:

• Netlify (website hosting)
• Neon (our database)
• Tigris (private file storage for your uploads and proofs)
• Stripe (payments)
• Postmark (order emails)
• OpenAI (Create with AI: obituary facts you choose to send for a draft, and design preferences)
• Google (Google Analytics and Google Ads: how visitors use our public pages, whether our ads lead to orders and inquiries, and the records described under Cookies — only if you accept)

We may also share information when the law requires it. We do not sell your personal information.

How long we keep your information

We keep your order details, files and proofs for as long as we need them to complete your order, answer questions about it or arrange a reprint, and to meet our legal and accounting obligations. You can ask us to delete your information at any time (see “Your choices”).

Your choices

You can ask us for a copy of the personal information we hold about you, ask us to correct it, or ask us to delete it, by emailing design@lovingdigitals.com or calling (313) 685-1887. This does not include information we are required to keep for legal, accounting or security purposes.

You can accept or decline analytics and ad measurement cookies, and change your choice at any time, with the Cookie settings link at the bottom of every page. Declining does not affect anything you can do on the site. A Global Privacy Control signal from your browser always turns ad measurement off.

How we protect your information

Your information is sent over encrypted connections. Your files and proofs are stored privately and can be opened only by you, when signed in, or by our team. No method of storage or transmission is completely secure, but we work to protect your information.

If something goes wrong

If a security incident affects your personal information, we will notify you as required by law.

Automated decisions

We do not make automated decisions about you. Design with AI only suggests design ideas; our team makes every decision about your order.

Changes to this policy

We may update this policy from time to time. When we do, we will post the updated policy on this page.

Messaging Terms & Conditions

Loving Digitals | Loving Digitals LLC | design@lovingdigitals.com | (313) 685-1887

Order texts. If you agree on an order form, we may text you about that order only. We do not send marketing texts.

Message frequency varies. Message and data rates may apply. If you have any questions about your text plan or data plan, it is best to contact your wireless provider. Carriers are not liable for delayed or undelivered messages.

Cancellation: you can cancel any time by texting “STOP”. We will send one message to confirm that you have been unsubscribed, and no more messages will be sent. Text “HELP” at any time for help, or email us at design@lovingdigitals.com.

Transfer of number: before changing your mobile number or transferring it to someone else, please reply “STOP” from the original number or tell us your old number at design@lovingdigitals.com.

Privacy: how we handle your information is explained in this Privacy Policy.

We may change or end our messaging program at any time, and may update these Messaging Terms. Changes take effect when they are posted.